2019 was a breakthrough year for MyeongDong Topokki business milestone. MyeongDong Topokki,a halal certified homegrown Korean street food brand expands to Indonesia through a master franchise deal. The brand is working on several projects to grow its overseas presence while continuing the rapid expansion in the domestic market.
In the 5th year of MyeongDong Topokki in the market, the brand successfully expands to Indonesia by signing a Master Franchisee in Jakarta, Jabodetabek area. This is the first move of the brand expansion to the oversea market and there are a few upcoming projectsready for the brand’s expansion plan.
The inking of the Master Franchise Agreement (MFA) between MyeongDong Topokki and PT Prima Utama Rasa has given the rights to the latter to open MyeongDong Topokki outlets in Jabodetabek in Greater Jakarta.
Domestic Trade and Consumer Affairs Ministry franchise development division director Shamshuzaman Sulaiman, Malaysian Franchise Association secretary-general Mohamad Shukri Salleh and Perbadanan Nasional Bhd head (southern regional office) Mohd Najib Hassan Besiriwere present as a witness at the signing ceremony to make the event much more meaningful.
In 2020, MyeongDong Topokki is looking to expand their first foray toThailand. MyeongDong Topokki carries a unique concept which brings about a youngand exciting eat-out experience. Themenuavailable in MyeongDong Topokkiis also tailored specifically for Malaysian tastes. As a successful homegrown fast casual Korean Street Foodrestaurant, MyeongDong Topokkirenders its friendly and fun culture toward its customers.