Honoured to receive the meaningful recognition award from The BrandLaureate

25 Sep 2020

Another good news for MyeongDong Topokki! MyeongDong Topokki is honoured to receive these meaningful recognition awards from The BrandLaureate for F&B Casual Korean Restaurant Chain 2020 and Brand Leadership Award.

For the brand, MyeongDong Topokki is awarded for F&B Casual Korean Restaurant Chain which we have, our General Manager of MyeongDong Topokki to manage and coordinate the business operations. The Brand Leadership Award is awarded to our MyeongDong Topokki CEO, Vincent Lua by recognizing his skills and leadership towards MyeongDong Topokki.

The BrandLaureate is founded in 2005. The World Brands Foundation (TWBF) which formerly known as Asia Pacific Brands Foundation (APBF) is the world’s only branding foundation dedicated to developing brands in a myriad of business backdrops. TWBF with a Board of Governors who are experienced captains of industries and established brand icons.

Other than that, the BrandLaureate’s trophy crafted and plated in 24k gold reflects the pursuit of brand excellence and the journey taken to achieve its leadership status. A new trophy is designed annually to reflect its theme; however, the main elements of the trophy which is the statuette and emblem remains the same. The trophy is a mark of distinction and recognition of brand success.

Receiving an award from The BrandLaureate shows how MyeongDong Topokki efforts in branding is successful as they’re selected by the Brand Committee based on the following criterion which is: brand strategy, brand culture, brand innovation, brand performance, and last but not least brand communication that covers various media platforms, enabling the brand to achieve strong brand visibility, brand awareness, and engagement with consumers.

We really appreciate these recognition awards and we will continuously do our best to achieve more and more in the future!

Planning a dinner at MyeongDong Topokki? Click the link to see which outlet is the nearest to you!